It's pretty easy to tell the time. It's also pretty easy to make a watch that tells the time. So, very few people choose their timepieces based on it's primary function. With constant reminders in the corner of your PC, blazened across your mobile screen, on every tube platform and office wall, when do you really not know what time it is?

So, a man clearly makes his decisions based on more aesthtic factors. Ever since the lavish charms of the pocket-watch, a chap has had the opportunity to add a slight kink to his appearance - a cheeky slant on how he is perceived. If your style tells a story, your watch is the important piece of grammar that gives it emphasis. 

With this range from Toy Watch, there is a whole spectrum of moods and styles to consider. The playful, garish models, such as this green fluo has a vibrant, eye-popping nu-rave charm.

Far more subtle is this navy blue oversized watch, but ensure you have the forarm for it - you won't want to look like you've borrowed your dad's watch for the evening. For absolute Bond-esque cool, this swanky sounding silver gun dial watch will certainly make a statement. The transparent crown contrasted with the black rubber strap is like the wink you give to that mysterious brunette as you leave the room.

So, it's well worth considering what stylish tricks you have up your sleeve - and if you take our advice, the next time you glance at your wrist, you'll be pleasantly surprised.